Driving in Brazil is a bit different than driving in America. It is perhaps hard to understand these differences until you have experienced them but I will try to convey a few of the differences and then make some unique comparison with how it is similar to Joomla, Drupal or Wordpress portal development project. While they have many of the same laws for driving, in Brazil, they are not as strictwith enforcing these laws so driving is a bit like the wild wild west. Every one seems to be beyond impatient and they are pushing to pass everyone and often "get nowhere fast vs. someplace slowly". There is an unofficial imaginary lane for passing where you are just expected to get out of the way if a car is passing and coming at you head on (Big Trucks included and there are many). Not a place where you can win "The game of Chicken". The biggest violators are motorcycles since they seem to dominate this 3rd lane even on the curviest roads with the busies traffic and inhibited sight lines for oncoming traffic. Driving a motorcycle though can get you to your destination often in a fraction of the time than with other vehicles. Though there are many accidents most folks drive bumper to bumper and fearless to the consequences. The first time I road as a passenger in Brazil I never let go of the upper right handle and I felt incline to say a sincere prayer prior to getting in to any vehicle. My 7 year old son has two words for driving in Brazil; "impatient and maniacs".
In the world of web development I see several similar contrasting approaches to developing a web site and the same "maniac and impatience" type of behavior. Most folks are in far to much of a hurry and they too drive their projects fearless to the consequences. I often see folks burn up a lot of time and money going too fast with little thought of the impact or steps involved to make the best decisions. I know everyone else is in just as big of a hurry but making a fatal mistake will leave you frustrated on the roadside as others pass you by. Technology and globalization are moving forward in near chaos as folks are trying to latch on to where they want to be in the world of the web, what lane to travel on and which vehicle to drive.
One of the things I like about the not so recent trend to use content management systems such as Joomla CMS, Drupal or Wordpress is that these sites are dynamic and allow you to respond quickly in real time. Joomla! CMS in particular is very flexible and offers over 6500 extensions. While this is a great opportunity, if you run off like a maniac installing every cool widget and extension you can find this can create a big mess and leave you on the sidelines starting over or cleaning up a lot of garbage. Our Joomla CMS team has many of times been tasked with transforming Frankenstein into sleeping beauty and it is not often an easy or an inexpensive feat once the monster has been created and presented to the public. On the contrary, since this is Open Source code and a global community of developers have contributed so much already, you can build just about anything imaginable with less cost and in shorter development cycles. Make sure though you think through the features that are most important and research the components you are using for compatibility and usability.
One thing that Joomla CMS and other Content Management Systems do is they allow you to progress like the unofficial 3rd lane in Brazilian traffic to charge in front of your competitors by getting information presented quickly and dynamically. However, you have to be careful as you scoot through the windy roads and limited visibility so that you do not lose sight of making sure your portal is secure with proper upgrades and support. In other words "wear a helmet and be careful when you try to pass". One fatal mistake is to think you can just "turn on your car and drive without caution." Folks with the most successful Joomla Drupal or Wordpress portals realize that ongoing maintenance is part of the cost of doing business online and they budget monthly for technical or development support and proactive security maintenance.
Building your Content Management System and presenting your content is also still a bit like the wild wild west since doing business online is now global in nature and while the technology allows us to connect and interact with each other the laws and governance are still being sorted out. There are a lot of maniacs called "hackers" that are trying to "Game the system" and disrupt your initiatives. This past year alone hacker activity is reported to have increased over 600%. There are though a growing set of web standards to prevent this and to allow developers to respond to vulnerabilities quicker. One of the most encouraging aspects of working with Content Management Systems in general and particularly in the Open source community is an incredible sense of collaboration and cooperation.
In conclusion, there are a lot of approaches to driving down the road of success and getting the right balance of speed to market with the thoughtfulness of ongoing security and maintenance. If you combined this with careful planning it will get you further down the road with less cost and risk. You need to be aware as standards and technologies evolve so you can protect your online investment and continue moving forward at a reasonable pace and in the right direction. Do not let impatience or some other maniac on this ever changing road of technical chaos dictate how you should respond to the marketplace or present your content. Best in my book to remain calm, aware, responsive, thoughtful and move with cautious aggressiveness.
