11/20/2007

For Immediate Release:

650 words

For further information Contact: Chris Nielsen, CEO, 508 644 1553 EXT#300

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CNP Integrations builds user friendly audio production services into its CBRM focus

CNP means you can market online today; on the cutting edge of the cutting edge.

Boston, MA - CNP Integrations is pleased to announce a strategic partnership with Holdcom, the leader in the audio marketing industry, to integrate its branded, online audio production service.  This solution offers effective audio marketing tools including Voice-over, message-On-Hold solutions and voice prompt production for telephone call processing and web audio applications. 

Harvey Edelman, CEO of Holdcom explained.  "CNP's long standing alliance with Holdcom has grown into a Partner relationship based on their excellent fulfillment of our customer audio marketing needs."

The alliance provides a powerful resource for CNP, whose core business is consulting and implementation of cutting edge web-based CBRM solutions. The CNP portal (www.cnpintegrations.com) now features the marketing functionality of the Holdcom offerings which fit into CNP's vision to provide a central, effective, affordable launching point for empowering clients' business systems.

CNP has a long history of producing award winning audio, video and interactive presentations. "Though we have in-house capabilities we have found that most of our voice-over needs can be met more efficiently through our HoldCom audio. Business efficiency is what we do as a CRBM integration and implementation firm.

"CRBM" (Customer Relationship Business Management) is the new watchword for competitive companies. The evolving science of engineering and implementing solutions in this category is moving at a lightning pace. CBRM is the inevitable and powerful combination of CRM and Social Networking technologies; it integrates any company's front and back office functions and extends it right into their customer's lives.

CEO Chris Nielsen says "People are making a wholesale adoption of the web; now, instead of expecting a bill in the mail they expect to be able to see their account online and pay it there. Not only is the public doing their business online if they can, they are communicating and relating there as well. We all grew up with a few TV stations and a landline. Today our customers can deliver their message via cell phones, iPods, email, blogs, videoblogs, podcasts and thousands of media outlet options; and it all starts on the net. Obviously, the addition of audio production capabilities for our customers is a critical addition."

"Marketing has been turned inside out with highly detailed ways for like-minded people to connect and communicate and especially, to make all kinds of transactions.; The internet has made borders and distance a minor concern. In order to compete in a virtual world, you just have to have a positive online business interface with the globe. It's not a fancy option anymore... it's the minimum requirement to stay in business."

 "The open source approach and new web delivered services has given us faster development cycles, and lets us take advantage of a far greater base of innovation in our industry. Our unique position here is the ability to "connect the dots" and support the client. Most of all, our approach affords cutting edge technology, and support for it, at a remarkable price point."

CNP Integrations provides its customers consulting and real-time solutions to integrate all facets of the client's business into a streamlined, online powerhouse. Staying ahead of the technology curve in an industry that feels a sea change on a weekly basis is not an easy task. The internet has become a make or break proving ground for many industries. CNP is on the frontline of the effort.

About CNP Integrations Inc; "We Empower Your Customer Engagement"

CNP Integrations is a unique business consulting firm created to empower your small to mid-sized business in areas of  current and future Social Networking, CRM (Customer Relationship Management) and CRBM (Customer Relationship and Business Management) practices. CNP provides software solutions that integrate online business information for both internal and external stakeholders, improving the client's overall customer experience, brand image and project management efficiencies. CNP Integrations is a global partnership with US corporate offices Massachusetts, and worldwide online. Contact us on www.cnpintegrations.com or landline 011.508.644.1553

FOR IMMEDIATE RELEASE

9 A.M. EDT, November 2, 2007

Contact: John Mapel

Phone: (508) 644-1553

www.cnpintegrations.com expands Customer Relationship and Business Management (CRBM) System services for small and medium-sized businesses 

info@hand 5.2 -New features

Boston, MA – CNP Integrations, in partnership with The Long Reach Corporation, has announced the latest release of its high powered business software suite info@hand 5.2.  The newest generation of the firm’s flagship product puts the company squarely into the arena with any of the world’s leading solution providers for CRM (Customer Relationship Management), and now CRBM (Customer Relationship & Business Management). 

CRBM is the inevitable and powerful evolution of CRM and the new Web 2.0 leveraging the social networking revolution. CRBM integrates any company’s front and back office functions and extends it right into the customer’s daily operations. The recent release of info@hand 5.2 provides CNP unparalleled tools to streamline its customers’ business model and maximize their marketing potential.

The application is one of the first to blend first class CRM features with extended business management capabilities for Order, Project & Resource tracking, Customer Service, Human Resources and mobile accessibility. info@hand 5.2 differs from conventional CRM products in that it offers key features that enable small and medium businesses to capitalize on their ability to be nimble – and outmaneuver larger companies.

This is the same approach CNP founder Chris Nielsen covets for his own company, an avid user of the Long Reach Corp product. As a smaller firm in an ocean of powerhouse software solution providers, CNP delivers comparable services and solutions faster, with greater economy. Nielsen credits the info@hand product itself for much of CNP’s international growth.

The platform eliminates common small-business bottlenecks in finance and administrative areas. For example, it allows customer-facing personnel to create quotes or invoices quickly for clients, and then synchronize them later into a familiar accounting system for tracking by administrative staff. It provides for comprehensive project management capabilities such as timesheets, project costing and invoicing; fully integrated customer service management with an automatic assignment mode that pairs cases with the most qualified technicians; and strong international support.

CNP’s unique approach focuses on professional support for open source models, such as info@hand 5.2, providing consulting, development and service in multiple disciplines that are rarely addressed by single solution providers.

As well as specializing in these online solutions, the firm builds and supports robust ecommerce portals and feature-rich social networks that are supported by content management systems (CMS) for ease of maintenance, integrated with customer relationship management. Rounding out the capabilities of the firm is ecommerce and online interactive training, as well as the strategy and support that keeps each solution interacting with other components as well as users.

CNP founder Chris Nielsen, a recipient of many innovation awards for his work with interactive on-line training solutions and collaboration tools, spent several years developing an “open-source” approach to core technologies, citing the economy of scale and flexibility to serve customers’ specific needs. Simultaneously, Nielsen discovered that organizational support for these technologies has yet to be developed effectively.

According to Nielsen, “The open source approach has given us faster development cycles, and lets us take advantage of a far greater base of innovation in our industry. Our unique position here is the ability to “connect the dots” and support the client. Most of all, our approach affords cutting edge technology, and support for it, at a remarkable price point.”

CNP’s global team of professionals provides diverse focus in all areas of WEB 2.0 Solutions, as well as traditional marketing disciplines and public relations specialties. This mix combines to provide businesses, at all levels, the infrastructures they need to seamlessly manage and grow, independent of physical location or diversity of resources.

Customer Portal 2.0 Now Available!

info@hand 5.2 Release

Long Reach Launches Release 5.2 of Flagship info@hand
Customer Relationship and Business Management System (CRBM):

Comprehensive System Includes CRM, Customer Portal, eStore,
IP Telephony Integration and QuickBooks Link

ONTARIO, CANADA – (Oct 8, 2007) – The Long Reach Corporation has announced the next generation of its flagship product, info@hand, a Customer Relationship and Business Management (CRBM) System for small and medium-sized businesses. (Try it here: admin/admin to login) The application is one of the first to blend first class Customer Relationship Management (CRM) features with extended business management capabilities for Order Management, Project & Resource tracking, Customer Service, and Human Resources.

info@hand differs from conventional CRM products in that it offers key features that enable small and medium businesses to capitalize on their ability to be nimble – and outmaneuver larger companies. info@hand does this by eliminating common small-business bottlenecks in finance and administrative areas. For example, it allows customer-facing personnel to create quotes or invoices quickly for clients, and then synchronize them later into a familiar accounting system for tracking by administrative staff.

Other features setting info@hand apart from the myriad of CRM products offered today include comprehensive project management capabilities such as timesheets, project costing and invoicing; fully integrated customer service management with an automatic assignment mode that pairs cases with the most qualified technicians; and strong international support including the ability to generate quote and invoice PDFs using the full UTF-8 character set needed for many languages including Japanese, Chinese, Korean, and Thai.

Pricing for info@hand is simple compared to other CRM products. info@hand is sold for a one-time customer fee of $250 per user, which includes specific software for mobile access (info@hand Mobile) and the Joomla!-based info@hand Customer Portal with eStore (which allows your clients access to automated sales and service 24/7). Many other CRM products charge additional fees per customer linked via the portal. Also included in the standard price is the info@hand Plug-in for Microsoft Outlook, and info@hand PBX for integrating with Asterisk/Trixbox-based telephone systems.

The key features of the latest info@hand version include:

IAH 5.2 Features:

• Mail merge capability - using an RTF template file (see Contacts module);
• Automatic phone number formatting, to ensure smooth IP telephony operation;
• Support for info@hand PBX 1.0, info@hand Finance for QuickBooks 1.1, info@hand Customer Portal 2.0, and info@hand eStore 1.0 (which is part of the Customer Portal 2.0);
• Discounts have become a regular module, within the Order Management Group tab. They are no longer accessed via the Quotes and Invoices section of the Admin page;
• Line item level discounts are now supported on Quotes, Sales Orders and Invoices;
• Discounts may now be percentage discounts, or fixed amount discounts;
• Assemblies may now include discount lines within their catalog definition;
• Quote approvals option if gross profit percentage is lower than a threshold value
• Enhanced Group Inbox capability, with support for directing incoming email to standard and custom folders (such as Customer Support) within Group Inbox, plus auto-create of Cases via email and improved bounce handling for Email Campaigns;
• New 'Test Mode' for data imports - instead of importing data, returns import CSV file with annotations on duplicates or other data quality issues (see Leads module);
• Create or add to campaign target lists using reports on Contacts and Leads (see Reports module).

In addition, today marks the release of info@hand Customer Portal 2.0, with support for these new features:

• Customer self-registration and password management;
• Marketing Event registration, for seminars etc;
• Review and comment on Invoices and Payment history;
• Review and comment on Quotes;
• Purchase products via the embedded eStore 1.0;
• May be implemented on existing Joomla! installations or as a stand-alone shrink-wrap installation.

Sign up for your own online demo of info@hand now available via www.cnpintegrations.com . Simply fill out our registration form and we will set you up your own FREE 30 Day demo.